Hoefler & Frere-Jones released new widths of their wonderful Gotham.
Wednesday, January 21, 2009
Saturday, January 10, 2009
Keep in mind
Designers and marketers try so hard to keep the brand in the minds of people, and the people draw Mitsubishi instead of Toyota and Pepsi stripes along with Coke :) Here is an interesting study where 12 logos should be drawn by 25 people each.
Wednesday, January 7, 2009
Smart Electric Drive
Apparently this logo isn't finished yet (note the roundings in the first vs. second image), but I like it so much. Will replace it as soon as I get a better image.
Click to see the second image.
Wednesday, December 10, 2008
Tuesday, December 9, 2008
Friday, December 5, 2008
Tuesday, December 2, 2008
Michael Cla yton
Amazing movie, but what a terrible type treatment. A Y is only the most obvious part. And the credits were set in Arial, which really distracted me from Clooney's outstanding last 30 seconds.
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